More than a decade, really. When I started writing this blog in 2006, my phone looked like this. Although that technology now seems hopelessly dated, I think the ideas about advertising to ourselves have held up pretty well.
At that time it was often necessary to geek out a bit with our technology to make and deliver those ads, so I tried to provide tips on this site about how you might go about doing that. Obviously the instructions in some of those articles are now obsolete, but in most cases it will be even easier to substitute the tech you have now.
With the ubiquity of smart phones and TVs, nearly everyone now has a camera in their pocket that they’re comfortable using, and several ways to easily display those photos for themselves.
The thing that hasn’t changed is the constant competition for your attention. It is still my hope that these ideas will help you get your own priorities into that game.
Enjoy!
Lynn
