Category: How to make ads
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Just print it!: Moving from contemplation to action
This advertising method is one of the easiest you can possibly do–just print out a copy of your statement and place it someplace you will see it often. The article goes on to explore why we might still have resistance to doing something that easy to help ourselves achieve a goal.
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Dear Brain: What kind of ads will motivate me to exercise?
In my experience, regularly exposing yourself to any photos of you doing something you want to participate in more often, such as exercising, with normalize that activity and make it more likely to happen. However anything you can do to engineer your photo so it looks like the outcome you want to achieve is already…
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Change your mind with a Belief Board
Steve’s “Belief Board” is hung on the wall in front of the desk where he works, so he exposes himself to the messages it contains for several hours every day. It’s in his field of vision, yet off to the side, so that it’s normally visible but not the focus of his conscious attention.
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A picture is worth 1000 sticky notes
Several people have told me lately after discovering this site that they’re really excited about the potential of personal marketing so they’re going to start using Post-It notes to influence themselves. I’m very happy they’ve decided to try personal marketing and curious to learn about their results, but I always want to tell them that…
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Automate text messages with Serenitext
Serenitext is a service that sends you text messages at random times throughout the day. You can write your own messages or choose them from a list, then Serenitext delivers them to your cell phone or email address. I really like this service. It’s very easy to set up and use, and it works well.
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10 easy ways to advertise to yourself
TBYB! wants to inspire you to DO personal marketing, because this stuff absolutely rocks your life. Here are ten very effective advertising techniques that you can implement in just a few minutes.
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Guest post: How to deliver tagged Flickr photos to your desktop with the Google Photos Gadget
This is a technique I had not tried before, and I really like it. For starters, it’s dead easy. Once I set up a theme feed other people literally do all of the work. You’ve gotta love that! Another great thing is that variety and novelty are built in. For example, I currently have photos…
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Guest post: How to use Flickr to find pictures for your ads
TBYB! thanks Lise of Frugal in the Fruitlands for writing this excellent two-part tutorial about how to use Flickr photos to illustrate your ads. In this first installment, she walks you through the process of locating and downloading images about your topic. Those of you who are working on a New Year collage should find…
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Rock 2009 with a New Year collage
Here’s an arts and crafts project that’s fun, powerful, and dare I say a reasonable alternative (or addition) to football for New Year’s day. You’ll be exposed to over a million commercial messages in 2009. As is true with so many of the techniques we use at Take Back Your Brain!, the New Year collage…
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Make an ad for yourself and play with delivery systems
This week we’re going to use everything you’ve learned about yourself in the back-to-school marketing campaign to make one more ad for your goal. Ideally, it will pull together all the insights from your market research, competitive analysis, and positioning decision into a final ad that pictures yourself having exactly the result you want. Then…