Author: Lynn
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Remind yourself to be present
The whole purpose of personal marketing is to devise ways to automatically remind ourselves of the things we want to think about. Most of the time I’ve oriented my ad campaigns toward thinking about things I want to do. This one is more focused on being, and it feels good.
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Pardon our dust
I’ve finally decided to quit waiting for a “good time” and just go for a site remodel. In a perfect world these changes would have occurred discreetly, behind the scenes, and been rolled out gracefully when they were ready for prime time. Hello, (imperfect) world!
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Dear Brain: How can personal marketing help me save money?
Dear Brain and three other bloggers answer the question, “How do I remind myself of the long-term value of saving money when something I want RIGHT NOW is begging to be bought?”
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Take back the Marketing Mix: The Four P’s
Product, Price, Place, and Promotion — known as the marketing mix — are the four classic variables a marketer controls in any exchange. Each contains opportunities to shape a proposition so well suited for the customer that selling it doesn’t require much persuasion, because it meets a genuine need in a way they want to…
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Automate text messages with Serenitext
Serenitext is a service that sends you text messages at random times throughout the day. You can write your own messages or choose them from a list, then Serenitext delivers them to your cell phone or email address. I really like this service. It’s very easy to set up and use, and it works well.
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10 easy ways to advertise to yourself
TBYB! wants to inspire you to DO personal marketing, because this stuff absolutely rocks your life. Here are ten very effective advertising techniques that you can implement in just a few minutes.
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Optimize your media input streams to support your goals
What you think about is what happens. Or at the very least is much, much more likely to happen than something you never think about at all. Your mind will receive a staggering number of messages in 2009 that you mostly have no control over. TBYB! suggests that you take a look at the input…
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Ask the readers: Which digital photo frame do you recommend?
A digital photo frame may be the perfect tool for delivering advertising to ourselves. What do you think? Which photo frame should I buy? If you have a digital photo frame what do you like about it? Are there any features you wish it had? Which one would you buy if you were going to…
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Rock 2009 with a New Year collage
Here’s an arts and crafts project that’s fun, powerful, and dare I say a reasonable alternative (or addition) to football for New Year’s day. You’ll be exposed to over a million commercial messages in 2009. As is true with so many of the techniques we use at Take Back Your Brain!, the New Year collage…
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